What are macros in Zendesk Support used for?

Macros in Zendesk Support are tools designed to streamline and enhance the efficiency of customer support interactions. They allow agents to quickly apply pre-defined responses to tickets, making it easier to address frequently asked questions without needing to type out answers repeatedly. This capability significantly speeds up response times and helps maintain consistency in communication.

By using macros, support teams can ensure that standard information is communicated effectively across multiple inquiries, providing a more uniform experience for customers. These pre-defined responses are fully customizable, allowing teams to tailor them based on their specific needs and the nature of common queries they receive.

In contrast, while complex workflows for ticket resolution, linking tickets to external applications, and tracking agent performance metrics are important aspects of support operations, they do not fall under the functionality of macros in Zendesk Support. Macros specifically focus on enhancing response efficiency through standardized messaging.